Our Story

From Nicci, the Founder of The tomorrow brand

The Tomorrow brand was born out of my own grief journey. After loosing my Dad 10 years ago i have always longed for a piece of his legacy to live through. Almost one year ago i lost my mum, i now wear a pendant with her fingerprint and on the back i have embossed the words "lady jane". Which when i catch a glimpse of in a reflection or instinctively run my fingers over her prints i am reminded of her love and how she would put me right back into my place with those two words "lady jane". Time heals but the grief journey is never ending , nor is it linear. This piece that i wear daily is a reminder for me to move forward, for them. 

I was inspired by an international brand doing a similar concept and i immediately knew this was something i wanted to offer to the South African market. Our pendants are soo much more than just that. They are a token of frozen time, a thought of a memory or a feeling once felt. By capturing fingerprints unique to a person you love or a person you have lost, i believe brings comfort and nostalgia. Our brand is almost two years old and with my special friend Kerry joining the team as Creative Director, we aim to take our brand to all the magical and dreamy places it can go. Our aim is to create intentional jewellery that can be passed down through the generations to come.